BREAKING: Texas Tech Head Coach Signs Deal to Star in Netflix Reality Series “Coach Life: Red Raider Edition”. See more details..
Lubbock, TX — April 21, 2025
In an unprecedented move blending sports and entertainment, Texas Tech Red Raiders’ head football coach Joey McGuire has reportedly signed a seven-figure deal with Netflix to star in a new reality series titled “Coach Life: Red Raider Edition.”
The show, set to air this fall, will give fans a behind-the-scenes look at McGuire’s high-energy coaching style, sideline dance routines, and his secret obsession with barbecue competitions.
“I just want America to see what it’s like to build champions… and smoke the perfect brisket,” McGuire said during a press conference while wearing a cowboy hat and tossing a football into a smoker.
In a twist, the pilot episode reportedly features McGuire racing a student mascot in a golf cart around Jones AT&T Stadium, with the loser having to wear the opposing team’s colors for a day.
Netflix confirmed the show is part of its new “Sports Meets Shenanigans” lineup, following the success of similar series like “Quarterback” and “Chefs of the SEC.”
When asked if this would distract from the upcoming season, McGuire replied: “Only if the cameras catch our trick plays too early.”